HI, I'M VICTORIA MONTEMAYOR,founder and Creative Director of VICTORIALUCIA.
I knew when I started this company I wasn't just buildinganother web design or copywriting firm...
I knew I was creating a vehicle for large-scale societal impact.
Organizations not only multiply resources and results. They are a vehicle for us to learn and develop who we are as individuals and on teams, and they are a unique place where we can live our values as people.
Said another way, how we go about doing and building thingsis just as important as what we do and build.
In thinking about the bigger picture of entrepreneurship,I wanted to take on the challenge and experience the joy of:
1) Creating a company that paid a living wage(even when I could have gotten work for less money), &
2) Offering flexible, yet challenging work options to women (and men) who wanted to make a difference but not through overwhelm or overwork.
I am proud to say I am succeeding so far.
While the website will be "down" today, understand that I am very much still at work... because my life is my work and my mark on this planet.
If you're looking for further inspiration to see how you can criticize by creating the world you want to see, check out this video by tonle, a fashion company that actually creates zero waste. When you consider that many fashion companies have about 40% waste margins, it's shocking what Rachel Faller has made with her commitment to people and to the planet.
THE LESSON: We don't always need laws, regulations, or a President we like to have the world we want. While I'm very supportive of engaging in the political process to protest, remember our lives can be our protest every day of the year.
Criticize by creating.
Create the world you want to see.
Much love & in solidarity with women worldwide,Victoria Lucia Montemayor